ANDERS J. SVENSSON | COPYWRITING PORTFOLIO

BAD COFFEE

Web Content & Brand Voice

Cuppers has been roasting coffee in Lethbridge, Alberta for over 25 years. When they started canning their Bad Coffee roast as nitro cold brew, it needed a fresh look and a messaging to carry that name to market. I was hired to create the voice and write the website, and soon crafted a personality for the coffee that’s equal parts profound and alarming. Just like nitro cold brew.


Homepage

BRAND STORY


Credits

Writing: Anders J. Svensson
Agency: Evans Hunt

Anders J. Svensson currently resides in Calgary, Alberta, Canada, and is available for hire as a freelance copywriter or creative consultant by clients worldwide.

His writing services include ads & campaigns, biographies, creative consulting, direct mail, ebooks, editing, game design, naming & taglines, pitch decks, scriptwriting, social media, and website content.

Feel free to contact Anders to discuss your project.