ANDERS J. SVENSSON | COPYWRITING PORTFOLIO

HELVETICA FILM
copywriting

When Veer co-produced Gary Hustwit's 2007 documentary Helvetica, I had the opportunity to work on some of the film's promotional materials. The gem of these, for me, was the headline I wrote announcing the world premiere at SXSW.

One of the giveaways at screenings was a two-sided notebook featuring a quote from designer Massimo Vignelli on one side (hint: he hates Helvetica), and a cheerier version of the quote I wrote (with Massimo's permission) on the other side. 

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Credits

Writing: Anders J. Svensson
Design: Anna Coe (book) & Drew Ng (book & ad)
Print Production: Kris van Witsen

Anders J. Svensson currently resides in Calgary, Alberta, Canada, and is available for hire as a freelance copywriter or creative consultant by clients worldwide.

His writing services include ads & campaigns, biographies, creative consulting, direct mail, ebooks, editing, game design, naming & taglines, pitch decks, scriptwriting, social media, and website content.

Feel free to contact Anders to discuss your project.