ANDERS J. SVENSSON | COPYWRITING PORTFOLIO

NAMING

Naming things requires venturing into a special hell containing all known words and coming out the other side with just a handful of perfect words that will make a client think “I cannot imagine it being called anything else.”

Fortunately, I love that challenge and I have a knack for it. Here's a selection of the projects, products, and companies I've named.

A line of drilling fluids for Husky Oil.

A children’s literacy venue founded by non-profit Calgary Reads.

A 13” ePaper-based tablet by QuirkLogic.

Calgary's innovation centre (Fall 2020).

Calgary's East Village innovation centre.

A science-driven health/beauty brand.

A rebrand for online shop "Fairgoods".

A rebrand for online shop "Fairgoods".

Owner representatives for mining projects.

DIY food fermentation kits.

Interior design for health & wellness.

Interior design for health & wellness.

A gender equality consultant.

A gender equality consultant.

A new lakeside Calgary suburb.

A lakeside Calgary suburb.

A sales training program.

A sales training program.

A recreational treasure hunting league.

A recreational treasure hunting league.

A citywide block party & festival map.

A citywide block party & festival map.

An online hot sauce emporium.

An online hot sauce emporium.

A high-end dress boutique.

A high-end dress boutique.

An ad agency & dev studio.

An ad agency & dev studio.

A website debuting indie launches.

A website debuting indie launches.

A group of companies with shared resources.

A group of companies with shared resources.

Crowd-sourcing work experience for students

Crowd-sourcing work experience for students

A Calgary co-working space.

A Calgary co-working space.

HR software for performance reviews.

HR software for performance reviews.

A non-profit promoting participation.

A non-profit promoting participation.

Fitness training for mature women.

Fitness training for mature women.

A font collection for businesses.

A font collection for businesses.

A business intelligence consultancy.

Office tenant lounge & fitness facility.

An ag-tech investment group.

An ag-tech investment group.

A magnetic bracelet company.

An app development studio.

An app development studio.


Credits

Names: Anders J. Svensson
Logo Design: Little Red Reading House and Sens logos by Atom Studio. This Is New, Hungry Volcano, and Confab logos by Dan Parry. Uppercut, Ette Boutique, PhotoOp, and The Very Secret Order of Creatives Understanding logos by Drew NgAnagram logo by XerxesIrani. Assembly, Platform, and Decoder logos by Donna Holesworth. Bloom Fitness and Level Consulting logos by Curio Studio.  Cabinet logo by Justin Lafontaine. Verdex and 321 Sales Academy logos by Mark Vanderland. YYC You There and Elementum logos by Karen Chu Gervais. nForm logo by Kris van Witsen. Treasure League logo by Anders J. Svensson. 

Anders J. Svensson currently resides in Calgary, Alberta, Canada, and is available for hire as a freelance copywriter or creative consultant by clients worldwide.

His writing services include ads & campaigns, biographies, creative consulting, direct mail, ebooks, editing, game design, naming & taglines, pitch decks, scriptwriting, social media, and website content.

Feel free to contact Anders to discuss your project.